Founded in 2008, Primary Arms began with a simple idea: to make high-quality firearm optics more accessible to shooters of all backgrounds. Soon after, Primary Arms Optics grew to become one of the most popular, well-reviewed brands of affordable tactical optics, and what started as a humble online store for these optics grew to become a leading retailer in the firearms industry, renowned for exceptional customer service and fast shipping.

As our customer base grew, so did our commitment to wholesale and government sales, leading to the establishment of Primary Arms Wholesale and Primary Arms Government. These divisions support industry professionals, retailers, and public safety organizations with specialized products and services tailored to their unique needs.

Today, we are proud to serve a wide range of customers, from everyday enthusiasts to major retailers and professional agencies, with solutions that cover the full spectrum of firearms and gear. 

At Primary Arms, we believe that our success is built on the strength of our people and the perspectives they bring. Since our founding, we’ve fostered a culture that emphasizes collaboration, innovation, and growth at every level of the organization. Whether you’re an experienced professional or just starting your career, you’ll find an environment where your contributions are valued, and your potential is recognized.

In an industry that’s always evolving, we thrive on the pursuit of excellence and continuous improvement. Our teams work together to push boundaries, share ideas, and create solutions that drive our success. We’re proud to offer competitive benefits, opportunities for professional development, and a workplace where every individual plays a critical role in shaping our future.

For firearm and outdoor enthusiasts, Primary Arms offers a unique opportunity to work in a field that aligns with their passion, providing firsthand access to the latest innovations and trends in the industry. However, our welcoming, collaborative culture ensures that anyone—whether deeply involved in shooting sports or not—will find meaningful connections and a shared sense of purpose across teams. 

Primary Arms Optics designs and manufactures high-performance scopes, red dots, and other optical products trusted by professionals and enthusiasts worldwide. With a reputation for cutting-edge reticle technology and durable, dependable construction, we lead the market in delivering value without compromise. Every optic and accessory is engineered to exceed expectations and backed by our renowned lifetime warranty. 

PrimaryArms.com is one of the largest e-commerce platforms for firearms, accessories, and tactical gear. We provide a comprehensive selection from leading brands, offering expert service and fast, reliable fulfillment to customers nationwide. Our dedication to customer satisfaction has earned us industry recognition and a loyal customer base. Through continuous improvements and expanded product offerings, we remain the go-to destination for firearm enthusiasts at every experience level. 

Primary Arms Wholesale supplies dealers, distributors, and retailers with an expansive catalog of top-tier firearms, accessories, and optics. Our wholesale division operates with a focus on building strong relationships, offering tailored support, and ensuring swift, reliable product availability. As a trusted partner in the supply chain, we provide the products and services that help retailers succeed in a competitive market. We continue to grow by expanding our brand partnerships and investing in advanced distribution capabilities. 

Primary Arms Government is a leading supplier of specialized equipment for law enforcement, military, and all other public safety professionals. From uniforms and tools to cutting-edge tactical gear, we offer solutions that meet the rigorous demands of professional use. Our Government division partners with agencies across the country, providing procurement programs and product evaluations to ensure every mission is supported with the highest-quality equipment.